AIES • Learning insights / Digital marketing Digital Marketing for Beginners: 7 Essential Skills to Succeed Online From search engines and social media to AI and analytics, discover the skills shaping the digital world—and how to start building yours. Beginner-friendlyPractical insightsCareer development Marketing overview DiscoverSEO ConnectSocial Illustrative learning graphic • Not actual campaign data ✦ Content + Strategy + Data In this article What is digital marketing? 7 essential skills...Read More
Institutional Announcement AIES and Wolkite University Sign Memorandum of Understanding The American Institute of Extended Studies (AIES) is pleased to announce the signing of a Memorandum of Understanding (MoU) with Wolkite University, a public university in Ethiopia, establishing a framework for expanded academic, research, professional, and institutional collaboration. The MoU represents an important step in strengthening the relationship between the two institutions and creating new opportunities for students, faculty, researchers,...Read More
How to Prepare for the Future of Work The workplace is evolving faster than ever. Artificial intelligence, automation, and digital transformation are reshaping industries, creating new opportunities—and new expectations—for today’s workforce. While technical knowledge remains important, employers are increasingly looking for professionals who combine digital skills with critical thinking, adaptability, and strong communication. Whether you’re a student, recent graduate, or working professional, developing the right skills now can help you...Read More
AIES is pleased to announce the signing of an articulation agreement with International American University (IAU), creating new opportunities for students to continue their education toward a Bachelor’s degree. Through this partnership, eligible students may pursue Bachelor’s degree pathways through IAU, an accredited U.S. university, with flexible study options available online or on campus in Orange County, California, USA, or Bordeaux, France. This collaboration reflects AIES’s commitment to providing students...Read More
AI tools are helping teachers save time on lesson planning, grading, classroom engagement, communication, and differentiated instruction. The best tools don’t replace teachers — they reduce repetitive work so educators can focus more on teaching and student support. 1. MagicSchool AI Best overall AI platform for teachers. Why teachers like it: Lesson plan generation Rubrics and assessments Parent email drafting IEP support Differentiated materials Many educators consider it one of...Read More
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