AIES • Learning insights / Digital marketing Digital Marketing for Beginners: 7 Essential Skills to Succeed Online From search engines and social media to AI and analytics, discover the skills shaping the digital world—and how to start building yours. Beginner-friendlyPractical insightsCareer development Marketing overview DiscoverSEO ConnectSocial Illustrative learning graphic • Not actual campaign data ✦...Read More

Institutional Announcement AIES and Wolkite University Sign Memorandum of Understanding The American Institute of Extended Studies (AIES) is pleased to announce the signing of a Memorandum of Understanding (MoU) with Wolkite University, a public university in Ethiopia, establishing a framework for expanded academic, research, professional, and institutional collaboration. The MoU represents an important step in...Read More

How to Prepare for the Future of Work The workplace is evolving faster than ever. Artificial intelligence, automation, and digital transformation are reshaping industries, creating new opportunities—and new expectations—for today’s workforce. While technical knowledge remains important, employers are increasingly looking for professionals who combine digital skills with critical thinking, adaptability, and strong communication. Whether you’re...Read More

AIES is pleased to announce the signing of an articulation agreement with International American University (IAU), creating new opportunities for students to continue their education toward a Bachelor’s degree. Through this partnership, eligible students may pursue Bachelor’s degree pathways through IAU, an accredited U.S. university, with flexible study options available online or on campus in...Read More

AI tools are helping teachers save time on lesson planning, grading, classroom engagement, communication, and differentiated instruction. The best tools don’t replace teachers — they reduce repetitive work so educators can focus more on teaching and student support. 1. MagicSchool AI Best overall AI platform for teachers. Why teachers like it: Lesson plan generation Rubrics...Read More

Marketing is everywhere—from the ads you see on social media to the brands you trust every day. But if you’re just starting out, it can feel confusing: Where do you begin? What skills do you need? In this guide, we’ll break it down into simple, practical steps to help you start your journey in marketing....Read More

Success in learning — and in life — doesn’t depend only on intelligence. It depends on how you think about learning. A growth mindset is the belief that abilities can improve through effort, practice, and learning from mistakes. The concept was popularized by psychologist Carol Dweck, who showed that students who believe they can grow...Read More

As we come to the end of 2025, we pause to reflect on a year filled with learning, challenge, creativity, and community. Whether you are a student striving toward your goals or a learning center dedicated to supporting them, this year has shown one thing clearly: 🎓 For Our Students This year, you: Learned new...Read More

As 2025 heads into its final weeks, it might feel tempting to slow down, coast through assignments, or mentally jump ahead to the holidays. But here’s the truth: How you finish the year matters just as much as how you started it. Finishing strong doesn’t mean pushing yourself to the limit or being perfect. It...Read More

We live in a world where technology touches everything we do—studying, working, shopping, communicating, even relaxing. That’s why Information and Communication Technology (ICT) isn’t just “another subject” anymore—it’s a life skill. Learning ICT can open doors, boost your confidence, and give you an edge in the modern world. Let’s explore the powerful benefits of learning...Read More