This course provides a comprehensive overview of the business world, covering fundamental concepts and practices in various business disciplines including management, marketing, accounting, finance, and operations. This course is designed to give students a broad understanding of the structures and operations of businesses, and the environment in which businesses operate. Using “Business in Action” by Courtland L. Bovee as the foundational text, students will engage with current business issues and trends through case studies, discussions, and project-based learning.
Upon successful completion of this course, students will be able to:
These outcomes are designed to provide students with a solid foundation in business concepts, preparing them for more specialized studies or entry-level business roles.