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Diploma & Professional Diploma
in Marketing

Business and marketing skills you can put to work immediately

Combines the latest academic theory with practical application

You can acquire the critical thinking skills and entrepreneurial opportunities needed to make a transformational impact in people’s lives.

Overview

Gain the marketing and analytical skills you need to engage through social media, digital and web platforms with the Professional Diploma in marketing at AIES. Learn to create content, manage marketing plans and use data to drive decisions with a Professional Diploma in Marketing that reflects today’s rapidly changing industry.

The Professional Diploma provides a proven pathway to the AIES Mini Master of Marketing.

Upon completion, you will be able to:

  • Understand and communicate basic marketing concepts and the role of marketing within an organization.
  • Define and implement ethical standards and policies of social responsibility, creating enduring relationships between firms and their clients for the general benefit of society as a whole.
  • Understand the global nature of marketing and how to operate effectively in international settings.
  • Use the marketing research process to define a problem or opportunity, design a research project, collect data, and analyze data to make appropriate and actionable marketing decisions.

To be awarded the Diploma, Advanced and Professional Diploma in Marketing you must satisfactorily complete all written contributions. Successful students will receive a Diploma, Advanced and Professional Diploma in Marketing. A transcript detailing the course will be issued to successful students.
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Program Structure

The Diploma, Advanced and Professional Diploma in Marketing are delivered at AIES approved centers over the course of 6 months (each level). The Diploma, Advanced and Professional consist of four levels.

Foundation Diploma in Marketing - Level 4

  • DBUS 220 - Introduction to Business
  • DBUS 223 - Management Skills
  • POLI 100 - Introduction to International Politics
  • COMP 101 - Introduction to Computer Science
  • ENG 101 - English Composition

Diploma in Marketing – Level 4

  • DMKT 240 - Principles of Advertising
  • DBUS 245 - Introduction to Accounting
  • DBUS 320 - International Business
  • DBUS 323 - Introduction to Marketing
  • DBUS 340 - Organizational Behavior

Advanced Diploma in Marketing – Level 5

  • DBUS 345 - Marketing Research and Analysis
  • DBUS 350 - Customer Relationship Management
  • OMM 106 - Interpersonal Communication
  • PSY 106 - Introduction to Psychology
  • Math 206 - College Algebra

Professional Diploma in Marketing – Level 6

  • DBUS 420 - Consumer Behavior
  • DBUS 423 - Principles of Advertising
  • DBUS 440 - Strategic Marketing
  • DBUS 445 - Digital Marketing and Analytics
  • DBUS 448 - Advertising Media Planning

What can you do with a Professional Diploma in Marketing?

The Professional Diploma in Marketing gives you tactical skills you can use in various careers in marketing, such as the ability to manage social media, create content and update web pages. Through the Professional Diploma in marketing, you’ll gain the business and marketing know-how to manage information using digital technologies and to develop strategies that leverage and integrate information into marketing plans — for any company or organization in any industry.
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The Professional Diploma provides a proven pathway to the AIES Mini Master’s

Why choose AIES?

Flexible Study Options

AIES programs are extremely flexible. Our wide variety of program options enable you to specialize in areas that interest you and are in demand from employers around the world.

Cost Effective

AIES strives to ensure that our tuition is as affordable as possible without compromising the standards of our qualifications.

Quality

At AIES, we are continuously working to ensure that our course offerings are based upon the most up-to-date methodologies and academic research available.

Career Development Opportunities

Studying with AIES gives you the opportunity to develop your knowledge and grow your key competencies.

Find a Center Near You

Whether you wish to study full-time or part-time, AIES can assure you that we will provide you with educational options that suit your unique needs.
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AIES
Whether you are currently employed and seeking career advancement, a recent graduate, or unemployed and searching for a new position, AIES qualifications allow you to put yourself ahead of the competition.


Contact Info

Tel: 1-949-501-3701
Email: info [at] aiesus.org
Address: 155 N. Riverview Dr, Anaheim Hills, CA 92808, USA

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